Principios de mercado

Céspedes Sáenz, Alberto. Principios de mercadeo (5a. ed.). : Ecoe Ediciones, . p 41 http://site.ebrary.com/id/10565517?ppg=41 Copyright © Ecoe Ediciones. . All rights reserved. May not be reproduced in any form without permission from the publisher, except fair uses permitted under U.S. or applicable copyright law.

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Céspedes Sáenz, Alberto. Principios de mercadeo (5a. ed.). : Ecoe Ediciones, . p 50 http://site.ebrary.com/id/10565517?ppg=50 Copyright © Ecoe Ediciones. . All rights reserved. May not be reproduced in any form without permission from the publisher, except fair uses permitted under U.S. or applicable copyright law.

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